Knollbury Fort was created to challenge the assumption that great wine must be imported and to champion the potential of English terroir. Named after a historic hillfort in Oxfordshire, the brand needed an identity that balanced historic heritage with modern, elevated sophistication. We developed a visual system anchored by a monogram logo, weaving together a fort motif, crossed swords, and the letter ‘K’, paired with a Gothic typeface, an elegant serif, and clean, unpretentious label architecture. Leading the design across visual identity, packaging and web, I established a confident visual language that demystifies English winemaking
while asserting its place on the table.